Thursday, June 21, 2007

Strange Sitings from the PC Wars

The PC market is an obviously competitive one, but some stories (via Slashdot.org) show a number of odd things happening right now. For example, Microsoft is apparently in a sales jam, because it has launched a "fact rich" program to convince customers that they should adopt Vista now, according to The Investigator blog at APCMag.com:
"Some customers may be waiting to adopt Windows Vista because they've heard rumors about device or application compatibility issues, or because they think they should wait for a service pack release," the company said in a newsletter.

"To help partners and customers get the real story, Microsoft has created a comprehensive set of fact-rich materials illustrating how Windows Vista is ready today and tomorrow."
However, a link in the newsletter leads customers to a place only available to computer makers that will sign a non-disclosure agreement - which pretty much means that they can't tell you what they just read, and so, theoretically, can't pass on any of the information they just learned. But then, the story proceeds:
What we do know, however, is that Vista service pack 1 is, in the company's own words, designed to address "deployment blockers and high impact issues", suggesting that until the release of SP1, you will have to contend with ... deployment blockers and high impact issues. Hardly the basis for proceeding with confidence.
Maybe the facts are a little too rich for customers. But this puts Microsoft into an awkward position. They clearly released the system before it was ready to use - probably because of pressure of hardware manufacturers and, possibly, demands from those corporate clients that had already paid for the product through site licensing of Windows.

Money has to be a big issue. Yes, Microsoft got a big financial boost earlier this year and was claiming market success with Vista. But what many journalists covering the story missed was that the company does a lot of this site licensing. By accounting standards, although they collect the money, they don't get to treat it as income until they ship a product. Lack the income, and your stock looks bad. But now it's gone through that initial wave and needs the next chunk of money, which generally means the smaller purchases and consumer sales.

But people aren't adopting the way management wants and needs because Vista has received such bad press about the "deployment blockers and high impact issues." In other words, if your computer isn't pretty new, it won't work, and even if you do have a new machine, the system can run incredibly slow, as I've heard from people I know who are using it.

So what might happen is maybe another quarter of "good" results but then a pot hole when the continued sales don't continue. It sounds like Microsoft was hoping that people would buy anyway because, well, they always have. But I think users are tired of paying for complete and total crap. That's why Dell has started selling XP on systems again and why Linux continues to expand, particularly with Ubuntu offering what is supposed to be a more user-friendly version.

This all makes the second story sound even odder: Dell refuses to sell a system with Ubuntu to a business. So why won't it? Is there some licensing agreement with Microsoft or someone else that makes it impossible for them to do so? Or do they want to upsell into a more expensive model with an operating system that adds a bit of additional margin dollars?

What is going on with these companies? They seem to have lost sight of how important customers are. To play such games - because that's what they are, playing with people for your own ends - is essentially is the essence of the con job. You may not get caught, but when you do, it's painful. Better to forgo some profit today and keep your customers than to pump up your numbers for one quarter and find that no one likes doing business with you.

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