Erik Sherman's WriterBiz

A spot about the business of writing as seen by a freelance writer. That includes marketing, sales, contracts, copyright, planning, research - in short, the business end of writing.

Name: Erik Sherman
Location: Massachusetts, United States

I'm an independent writer and photographer who covers business, food, technology, books, media, general features, and pretty much anything appealing that results in a signed check. My work has appeared in such places as the New York Times Magazine, Newsweek, Newsweek Japan, Fortune, Inc, Fortune Small Business, the Financial Times, Advertising Age, Saveur, US News & World Report, and Continental

Thursday, April 10, 2008

Blog Ahead of Time

One of the big challenges in blogging is to keep it going day after day - or even day after every other or every third day. Miss frequency, and you don't gain readers. But posting more often means having time. Here's a trick that just became available in Blogger.com (which I use), and which has been around for some time in some of the other blogging engines: post-dated publishing.


What you're reading today I wrote on Sunday, when I had a bit of time and was knocking off some blog entries in advance. I write when I have a chance, and then set the date and time when I want the post to appear, and then publish. Voila! Instant literary (or not) time travel. It doesn't solve the overall issue of time commitment, but it does let you work on your schedule a bit more. Then, if something comes up that is timely and you want to cover that instead, get to the post before it goes up, change the date, and keep it for another time. In Blogger, you get to this by going to Blogger in Draft; that's the version with all the new features that haven't quite made it to regular Blogger. As for other blogging engines, you're on your own there.


I'm still experimenting with this, and the feature doesn't seem completely solid yet in the way it works. But, hey, it's free, so I'm not going to argue

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